It’s important for a business to have an established credit policy because it helps team members and customers to stay aligned on expectations. Without clear credit policy guidelines, a business is exposed to more risk, as many decisions will be left up to team members’ judgements, leaving more room for error and confusion.
Here are some ways credit policies can improve business operations:
The function of credit policies is to create an effective plan of action that is mutually beneficial to the business and its customers.
A credit policy is subject to a number of factors that can change from month to month and from customer to customer. Keep these credit policy variables in mind to give yours the greatest chance of success possible.
Terms of credit are highly dependent on the state of the economy. If interest rates are anticipated to rise, your customers might be restricted from financing. If the economy turns into a bull market, customers may have more access to funds. Revisit your credit policy periodically to ensure the terms account for important changes to the economic climate at large and your industry in particular.
Even when the economy is in good shape, your business can experience financial fluctuations. Account for potential increases or decreases to your cash flow when creating a policy. When your cash flow is high, you can entertain more lenient terms of credit. When cash flow is low, it may be smart to err on the stricter side.
The customer is another variable and an effective credit policy will recognize their unique position. The size of a customer’s business, their number of clients, and their financial history will all play a role in determining their degree of risk.
A major benefit in offering credit to your customers is that it can give you a competitive edge over your competition. If your competitors also offer credit, then you’ll need to provide better, or at the very least comparable, rates to maintain this benefit.
While a policy needs to be tailored to your business’s goals, it’s important to address these common credit policy objectives:
If your company operates in a niche industry, your credit policy should also address any unique factors that may impact its success.